Image Alt

Ikea Friends

 /  / Ikea Friends

Ikea Friends

CLIENT:

Ikea

CHALLENGE:

Bring Ikea’s brand closer to the people who perceive it as a store which is hard to get to.

INSIGHT:

Ikea is always far away from city centres.

IDEA:

With the help of those friends with a car everyone has, we are making Ikea products more accesible.

ROLES:

Art Director Nuria Balaguer – Copywriter Albertina Coacci.

TECNIQUE:

Digital

I started pursuing a place in the world in 1985. To be honest, I‘m still searching for it.
Illustrator and Graphic Designer.
Madrid, New York, Valencia, Menorca… Moving around, going with the flow and learning from every single place I’ve been to.
In addition, I studied Advertising and Art Direction. However I always feel most comfortable among drawings.
For a number of years now, I am also a Teacher. I love teaching, a world in which I can apply my art, my knowledge and, mainly, keep learning.
How could there be no feathers in the girl’s head? So is that, I live with my current partner in crime Simon, a red-backed parrot. While one is painting, the other is singing or the other way round.

info@nuriabalaguer.com
error: Content is protected !!